Retail Dive
LAWS OF MOTION, A LEADER IN AI SIZING TECHNOLOGY, ANNOUNCES $5M IN SEED FUNDING AND BUSINESS EXPANSION
AI fit tech company empowering brands and creators to offer personalized perfect fit at scale and reduce returns.
Milestones
Founded: 2019
Partnered: 2024
Fund: Fund I
Stage: Series A
Team
Mudita Team
Sector
Consumer Goods & Retail
Location
New York City, New York
"...A clear correlation to higher conversions and higher revenue for retailers..."
Carly is a force of nature. She built her own successful clothing brand just to incubate Laws of Motion’s best-fit technology. We love LOM because it has a clear correlation to higher conversions and higher revenue for retailers. But we love it even more for its societal benefits. Less returns means significantly less shipping, packaging, and landfill waste.
Josh Tolman
Managing Partner, Mudita Venture Partners
"...x-factor and ingenuity that fuels innovation..."
Mudita is a partner that functions as an exponent to Laws of Motion’s growth. The team offers x-factor and ingenuity that fuels innovation in a measurable way. What stands out most to me is their deep understanding of what our business needs to accelerate success and ability to quickly bring those accelerants to life.
Carly Bigi
CEO & Founder, Laws of Motion
In The
NEWS
