Contextualizing shopping for each person's unique life.

AI/ML

Curated for You (CFY) is revolutionizing e-commerce with the first contextual, intent layer of personalization, using AI to predict what customers will buy, why, and when, automating retailer workflows from insight detection to marketing generation.

Overview:

Curated for You (CFY) is revolutionizing e-commerce by reorienting the user experience around humans instead of products, with the world’s first contextual, intent layer of personalization. Our AI predicts not just what customers will buy, but why and when, unlocking proactive shopping experiences tailored to each life. From insight detection—leveraging social media, event & weather APIs, and consumer calendars to shop and marketing generation, we automate the end-to-end workflow for retailers.

Milestones:

Founded 2022
Partnered 2025

Team:

Katy Aucoin, Co-Founder & CEO

Mudita Team Members:

"Great companies don’t just grow—they grow their customers."

Curated for You (CFY) is an AI-powered discovery layer that turns browsing into buying, helping multiple Fortune 1000 retailers drive $100M+ in incremental annual sales. Every new client and interaction compounds a proprietary data network effect, improving relevance and conversion for all buyers. With an exceptional founding team and clear enterprise ROI, we believe CFY is on track to become an essential growth system for modern retail.

Josh Tolman
Managing Partner, Mudita Venture Partners

"...Mudita immediately grasped the transformative potential of our vision to revolutionize e-commerce..."

Working with Mudita during our fundraising process was exceptional. While other investors focused solely on our current metrics, Mudita immediately grasped the transformative potential of our vision to revolutionize e-commerce through contextual personalization.
What set them apart was their genuine partnership mindset throughout diligence. They approached every conversation with curiosity and strategic insight, asking questions that actually helped us refine our own thinking.
Most importantly, Mudita doesn’t just invest in where we are today—they’re actively partnering with us to build toward where we’re going. They see the same future we do and provide strategic guidance to help us get there. It’s rare to find investors who combine deep expertise with genuine visionary thinking.

Katy Aucoin
Co-Founder & CEO, Curated for You

In The

NEWS

News

Curated For You Raises $8.3M Seed Funding Led By Florida Funders With Multiple Investors

TradedVC
Curated For You Raises $8.3M Seed Funding Led By Florida Funders With Multiple Investors